About

Hi there! I’m Sallie, a business strategist helping entrepreneurs streamline & sell more with ease!

I specialize in helping you scale your business in a way that allows you to create consistent sales and maintain your high standards of customer care, without overwhelming you or sacrificing your personal well-being. You want a solution that is simple, effective, and doesn’t require you to adopt sleazy sales tactics, overly complex tech, or sacrifice the integrity of your brand. I get it! 

The challenge is how to grow your business without feeling like you have to work harder, give up control, or compromise the quality and authenticity that has defined your success so far. Again, I get it! 

 That's why I address these issues holistically by offering you solutions that:

  • Reduce your workload while improving efficiency;
  • Streamline your sales without feeling "icky" or impersonal;  
  • Empower you to step back without fear of losing quality or clients; and
  • Give you strategic clarity and a sense of control over your business’s future.

ONCE UPON A TIME

I was an employment lawyer working with some of the largest companies in the world. It felt like a dream. Until it... wasn't. 

For more than 10 years, I practiced as an employment lawyer, navigating the complexities of labor laws and workplace disputes. While I initially thought this was my calling, I soon realized that my true passion lay elsewhere. Although I excelled in my role, I often felt unfulfilled and disconnected from the work I was doing. I'm sure you can relate! 

I finally realized that I wanted to make a more significant impact—one that aligned with my values and allowed me to help others achieve their dreams. This epiphany sparked a journey of self-discovery and exploration that eventually lead me to the world of entrepreneurship. I dove in head first running six different companies in six different industries over the next 8 years, and they all experienced such massive revenue growth that I discovered I might be on to something. As I witnessed first hand the challenges faced by business owners, especially entrepreneurs, who were navigating their paths in completely unchartered territory. I realized these unique strategies had to be shared with more people! So, I wrote a book about my journey to do just that! 

So young, such short hair 😂

Then I finally found my purpose, helping entrepreneurs build businesses that create massive financial rewards & time freedom too! 

Inspired by the resilience and determination I witnessed from so many entrepreneurs, I decided to pivot my career and focus on almost exclusively helping entrepreneurs streamline & scale their businesses in a way that doesn't burn them out. I leveraged my legal expertise, strategic thinking, and passion for empowering others to start The BRIMM.

Now, I’m dedicated to helping business owners and especially service providers who are exhausted from the constant hustle, unsure how to scale their businesses without risking collapse, and trapped in a cycle of overwork, undercharging, and overwhelming fulfillment challenges create a business that can run on autopilot without the dependency on the business-owner.  

My journey taught me the importance of following your passion and finding fulfillment in your work. That's exactly what our clients often struggle with too, complex services, underpricing, and the fear that scaling will drain their time, energy, and passion.

That's why I help them simplify their operations, enhance their sales processes, and provide the clarity and confidence needed for sustainable growth & true fulfillment from their work! 



Enneagram 3, type A as they come... but I live for an ice cream cone and coffee. On any given day you'll generally find me working in my local coffee shop or Starbucks! 

Top: Our 4 kiddos. Left, right hand woman, Courtney. Right: My wedding June 15, 2024 to the love of my life!

MY REALLY OFFICIAL BIO, the TL:DR VERSION

Meet the dynamo who shifted from legal expert to entrepreneurial powerhouse: a former lawyer with more than twenty years of experience turned CEO multiple times over who raises company revenues wherever she goes. At the helm of The BRIMM, she is the architect behind a sales strategy revolution, empowering female entrepreneurs to not just meet but exceed their financial dreams.

Her Sales Accelerator system is a proven formula, tripling client revenues in 90 days, and her impact is measured in the hundreds of success stories she has fostered. She has not only redefined her own career but has also become a beacon for others transforming their businesses and, by extension, their lives.

SUPER FUN
FACTS

NOW FOR THE IMPORTANT STUFF

01

I don't drink, so I live for a great sparkling water or non-alch. drink 

02

I've never had a PB&J sandwich. Probably never will at this point. #secretshame

03

My favorite singer is Kelly Clarkson. I'm a super fan & might use her name as a few passwords. #kellyisthebestever

04

I still side part my hair and am so confused by this entirely new language Gen Z has unnecessarily created. Did we really need a new word for uncool? "Ohio"

Your at-a-glance guide to where I stand on all the truly important things.

THE QUIZ

Favorite indulgence

Rainbow Sherbert

celeb i'd love to meet

Kelly Clarkson (duh?!) 

Guilty pleasure

Real Housewives & documentaries

alternate universe job:

Travel writer! Love to travel.

favorite place i've been:

Nairobi, Kenya - go to Africa! It's life changing.

drink of choice

Cold Brew with Salted Caramel Foam

can't live without

Dior Lip Oil or my computer

usually craving

A Diet Coke

beach vs mountains

Beach, I live at the beach

favorite show to binge

Ted Lasso! 

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