The $500K–$1M
Playbook
The Operating System to Get You to Your First Million
You built something real. Real revenue, real reputation, real team. And somewhere along the way the scrappy version of you stopped working.
This is the operating system for what comes next.
You're not behind. You're running a $500K business inside what should be a $1M one.
The plateau isn't a sign you're failing. It's a sign you've maxed out the founder-as-the-system model that got you here.
You can feel it. The business runs on you. Vacations feel guilty. Growth feels exhausting instead of exciting. You became the thing the business can't run without.
You don't need another course. You don't need more hustle. You need the tools, the dashboards, and the operating rhythm that the next version of your business actually runs on.
What you get.
A 60-page companion book
Tactical, not philosophical. Short chapters. Tools referenced by page. Read it in an afternoon, use it for a year.
10 fully-built tools
Dashboards, calculators, trackers, templates. The same tools I build for private clients, ready to drop into your business this week.
15 short Loom videos
Three to five minutes each. I walk you through exactly how to use every tool. No fluff. No filler. Watch, apply, done.
Optional printed book
$47 add-on. Mailed to your door. For the founder who likes to mark up the page.
The 10 tools, in full.
- CEO Weekly Dashboard
- Product / Service Profitability Calculator
- 13-Week Cash Flow Forecaster
- Customer / Client Tracker with LTV Calculation
- Annual Promotional Calendar
- Org Chart and Role Clarity Tool
- SOP Library Starter, 15 pre-written and customizable
- Hiring Decision Tree and First-Hire Scorecard
- Sales Pipeline Tracker, service. Sell-Through Tracker, product.
- Quarterly Planning Template, team version
This is for you if...
- You're between $500K and $1M in revenue. Service or product. Both lenses included.
- You have a team, even if it's small. Even if it's contractors.
- You're tired of being the bottleneck.
- You want tools you'll actually use, not a course you'll start and abandon.
- You're ready to know your numbers, defend your margin, and build something that doesn't require you to be the system.
I built these tools for my private clients first.
I usually only put these in the hands of clients who hire me for a $15,000 strategic engagement. This playbook puts them in your hands for $197.
The trade-off is honest. With the playbook, you do the work. With a strategic engagement, I do the analysis with you and tell you exactly where the money is. Both work. The playbook is the right starting place for most founders at this stage.
Founder pre-sale pricing.
Founder buyers get weekly progress updates as I build, so you can shape the final product. The first three tools ship within seven days of purchase. The rest delivers in 30.
Or three payments of $97. Everything included. Weekly progress updates as I build.
Or three payments of $147. Full delivery in 30 days.
Or three payments of $197. Live four weeks from now.
The money is already there. This playbook helps you find it.
Questions, answered.
Founder buyers get full delivery in 30 days. You'll get weekly progress emails as I build. The first three tools, the CEO Dashboard, Profitability Calculator, and Customer Tracker, ship within seven days of purchase so you can start immediately.
Both. Some tools have a service version and a product version. The book and videos cover both.
Even better. The tools are designed to scale with you up to your first million.
The companion $0-$500K Playbook is in development. This one will be heavier than you need right now. Email me and I'll let you know when the other one launches.
The tools work in Excel and Google Sheets. That's it. No new software to learn.
Not as part of the playbook. If you want strategic eyes on your specific business, the Profit Growth Plan is the next step up.
